If you are going to do affiliate marketing, and you have not been able to figure out how to cloak your affiliate link, it’s actually not that hard to do. There is a reason that this should be done, and there is a specific way to do this so that you can get the most benefit. Let’s first discuss why you want to do this, and then second, show you how to do this very quickly. It is important to do this the right way if you want to get the best results.
What Is Link Cloaking?
First of all, you need to know what link cloaking actually is. If you have done any affiliate marketing in the past, you will understand the process. If you have an account with a company like Amazon, they will give you a link if you are part of their associates program. If someone purchases a product going through your link, you will be able to earn a commission. However, these links can be extremely long, and even if they are not, most people can tell that they are affiliate links. What you will want to do is cloak them so that they do not look like affiliate links, and this will motivate people to go through your link instead of simply going to Amazon directly. Many people will do this if they see an affiliate link, something that they are conditioned to do, but once it is cloaked, you won’t have to worry about that.
What Does A Cloaked Link Look Like?
There are two ways that you can do this. First of all, if the affiliate program does not offer a way to disguise the link, or at least make it shorter, you will have to do this on your own. You will have to find a company that can shorten your links for you such as TinyURL or the one that is offered by Google. This will hide your link so that when they hover over the link with their mouse, they are not going to see an affiliate link, and they will likely click through believing it is a tracking link instead. However, the best way to do this is to create a redirect on your website, specifically for every link that you have representing products that you are offering. This can be done in HTML, or if you are using a WordPress blog, there are plug-ins that can do this for you. By simply entering in the URL of the affiliate link, it will then create what will appear to be a subfolder on your website. It will be your domain name, and the subfolder directly after, and this is something that people do not have a problem clicking on.
Although there are other reasons that you may want to cloak your affiliate link, the main reason that you do this is to prevent individuals from circumventing the link that you are providing. This conditioning that many people have to not clicking on affiliate links can be bypassed by making them look like a regular link on your website. Once you have the plug-in installed on your WordPress blog, or if you have the HTML code, you can do this for every affiliate link that you have. It may take some time, but it will definitely be worth the effort as you will get more traffic and more sales.